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Born in Bedford, Mathew was a shy boy who grew up drawing and designing products from paper and sticky tape. Innovative and groundbreaking products such as paper slippers, cardboard guitars and paper hats for cats. Foreseeing that paper merchandising may not be the most lucrative career path, Mathew decided to study harder at school.

After studying Fashion Design with Marketing, Promotion and Manufacture at Huddersfield University, he cut his teeth in the ad world at Fallon and Brothers and Sisters before becoming an Art Director at Wieden + Kennedy London. Mathew is a strong strategic thinker with a passion for smart, beautifully crafted ideas. If he sounds great in third person, imagine what he sounds like face-to-face!